To become the richest man from the beginning of the game
Chapter 1298 "Smart People" and "Stupid People"
Chapter 1298 "Smart People" and "Stupid People"
Meng Chang asked again: "In the long run, if this model continues, it will definitely cause harm to the company due to the excessive accumulation of negative word of mouth, right?"
"Have these companies never thought about it?"
Tian Mo said, "Of course I have considered it."
"But they will never give up this business model, they will use another method."
Meng Chang: "What way?"
Tian Mo didn't answer directly, but asked rhetorically: "Do you know what the courier company and the food delivery platform do? Four words: transfer conflicts."
Meng Chang thought for a while: "I can vaguely guess a little bit."
Tian Mo explained: "In fact, express delivery companies and food delivery platforms are actually moving closer to middlemen from the service side, but relatively speaking, the situation is better and more restrained than the rental intermediary industry."
"Many times, in order to make profits, courier companies and food delivery platforms will also reduce their services. For example, let the courier not deliver every courier to the door, but throw them all into the courier cabinet in the community. Originally, the work of three people Now two people can do it, which saves one person's salary."
"The same goes for the food delivery platform. They send more orders to the delivery staff, and all kinds of orders are forcibly piled up, so that these delivery staff have to run red lights and deliver in a hurry. While increasing the courier fee, they reduce the commission for each order. Squeeze out profits."
"Their behavior will naturally lead to a decline in service and customer dissatisfaction."
"At this time, they will use a method called 'transferring contradictions'."
"Let customers complain about couriers or takeaways, and after complaining, they will be fined and deducted money."
"Many couriers and takeaways will vent their anger on customers because of this, and they will feel that I work hard every day, but because of one of your reports, my day's wages are gone, which intensifies customers and couriers. Or the contradictions of the delivery staff."
"Then go to public opinion to build momentum, saying how hard and difficult it is for couriers and takeaways to work every day, so let everyone be more considerate."
"I appeal to customers, don't be angry when the food delivery is late, wait a little longer, and try not to complain, because if you complain, the little brother may be in vain for a day; if the courier is not delivered to your door, be more considerate, go to the courier cabinet to pick it up."
"When many people soften their hearts, they won't be serious about this issue."
"But it's actually a trap."
"The root cause of customer complaints is that the service has deteriorated, and the corresponding service has not been bought after spending money; and the root cause of the service deterioration is that the platform is squeezing profits. However, the platform has eliminated this contradiction by severely punishing the courier or delivery person. Transferred to customers and low-level employees, but I can get away and stay out of it."
"While calling on everyone to be more considerate to couriers and takeaways, it completely conceals the fact that the root cause of this situation is the exploitation of the platform."
Meng Chang nodded frequently, deeply agreeing.
Although he didn't know much about these things, he had already heard about them.
Meng Chang is a smart person, and he can understand a lot of truths, not to mention that this is not a complicated truth, which has been discussed by many people, but no matter how many times he discusses it, the reality cannot be changed.
He thought for a while and said, "So, the intermediary company uses a similar method."
"By constantly publicizing how hard the intermediary is, emphasizing that the intermediary actually runs around and provides value to customers, and the tenant should actually pay for the service."
"In fact, he completely avoided the fact that he monopolized housing resources and the market as a middleman, and transferred the conflict to the tenants, landlords and intermediaries, so that he could stay out of the matter."
"A lot of news is saying that there are weird tenants who mess around in the house; weird landlords who frequently raise prices in order to charge more rent; weird intermediaries with uneven quality and chaos."
"But the most bizarre thing is precisely the intermediary company. It's just that the company has cleaned itself up, and with some extreme examples, it has directed all its attention to the tenants, landlords and intermediaries."
Tian Mo nodded: "This cannot fundamentally solve the problem, but it can subtly resolve the crisis of public opinion."
"People who are misguided tend to have two reactions."
"The first one is to transfer the anger to the group of people who are real estate agents, thinking that they are not of good quality, cheated and abducted, and commit all kinds of evil; while the other is full of sympathy for the hard-working intermediaries, thinking that what they do is a In order to make a living, I have to choose to be considerate.”
"But they just ignore the fact that the culprit of all this is those platforms that call for more understanding for courier boys, takeaway boys, and intermediaries. As long as the two sides understand each other, no one will bring up the oppression of the platform.”
Meng Chang wrote it down quickly, and then he couldn't help but sigh: "That's very well said!"
"Now I doubt the authenticity of the two orders you made in the previous month."
"You are not stupid at all, but very smart! Can ordinary people think of this? With your brain, how could you be reduced to handing out leaflets?"
Meng Chang was sure, Mr. Pei's vision was indeed correct, and this Tian Mo was fully worthy of the position of the head of the sales department.
Not to mention anything else, his understanding of this traditional business model and his grasp of Mr. Pei's spirit are sufficient for the level of a person in charge.
But this also made him feel a little strange. How could such a talent be discovered by Mr. Pei when he distributed the leaflets?
With this brain, what can you do to make a living?As for handing out leaflets?
Tian Mo smiled a little embarrassedly: "Hey, you may not believe it, but I have become enlightened under President Pei's guidance."
"Of course, I didn't realize these truths all at once."
"Originally, I was in a state of confusion. When I became an intermediary, I listened to what others said."
"Those old employees told me that I should do this, I should do that, and told me some 'tricks' in their work, so that I could learn to run the train with my mouth full, and learn to use these 'tricks' to sign bills."
"I have learned, but I can't learn it no matter what. I know that lying may get the bill signed, but I just can't speak."
"I have always been ashamed, thinking that this is my own problem, that I am too stupid to do anything well. It is such a simple job, and others have already told me what to do, but I can't even do it. Can't do it."
"I told myself that work is like this, and hidden rules are like this. Maybe they are the laws of the operation of this society. I have to adapt, but no matter how hard I try, I just can't adapt or accept it."
"I was constantly being hit, I was always doubting myself, and I didn't know what to do."
"But at this moment, Mr. Pei appeared."
"Mr. Pei not only provided me with a job, but also built up my self-confidence through this recognition. More importantly, Mr. Pei showed me what the right sales are!"
"The transparent service of Tenda Experience Point has been a great success, which made me realize that maybe I have no problem, but they and this industry have problems!"
"How ashamed and self-blaming I was before, and how unwilling I am when I think about it later."
"So I thought over and over again, what is the problem?"
"I read the analysis of these industries by many professional leaders on the Internet, and repeatedly compared the situation of these industries with the situation of Tenda."
"I'm not a smart person, and my eloquence is not good, but I am a more serious person. If I can't figure it out, I will keep thinking about it. One day I will figure it out."
Meng Chang nodded.
Indeed, if it were Tian Mo, he might not be able to figure out these problems.
It's not that he's stupid, the point is that he doesn't have the opportunity and motivation to think about it.
First of all, it is impossible for him to be reduced to being an intermediary and handing out leaflets.
Secondly, even if he really goes to work as an intermediary, he will quickly recognize and accept this working model, integrate into it, and even become the top seller of intermediary stores.
If Tian Mo didn't happen to have such a personality, just happened to run into walls when looking for a job, and happened to meet Mr. Pei and get the right guidance, he wouldn't be able to think about these issues.
Could it be that this is also within Mr. Pei's plan?
Mr. Pei saw this "one-track" trait from Tian Mo, and saw that he was not suitable for sales in the traditional sense, but fully met Tenda's requirements for sales positions, so he promoted him exceptionally and let him be the sales department. The person in charge, and imparted his peerless martial arts in sales?
Well, there is such a possibility!
Mr. Pei's insight into human nature is beyond the comprehension of ordinary people.
Meng Chang always had the feeling that he was completely seen through by Mr. Pei from the inside out. Even his deep-minded acting style could be seen through by Mr. Pei, let alone a simple-minded person like Tian Mo?
Moreover, Mr. Pei's selection of Tian Mo appeared to be a coincidence on the surface, but in fact it was a necessity.
There must be more than one person like Tian Mo. If President Pei didn't discover Tian Mo, he will naturally discover another person to pass on his ideas.
Meng Chang even had a feeling that he was far inferior to Tian Mo in some respects.
In his own opinion, this kind of thinking is absurd, because Meng Chang thinks that he is the top whether he is a worker, cheating investors, oh no, starting a business.
But it may also be because he can do everything well and has always been successful, so sometimes he naturally goes on the wrong path.
Perhaps, the first business genius who came up with the idea of turning a service provider into a middleman was someone like Meng Chang?
It is of course a good thing that people are smart.
But if cleverness is used in the wrong place and the path is wrong, then cleverness will only make people go farther and farther, and go more and more crooked.
Meng Chang looked at the content recorded in the small notebook with complicated emotions.
Even inexplicably felt a little ashamed.
"Thank you so much!"
"These contents are very inspiring to me, and I probably have already figured out how to do this publicity plan."
Meng Chang's plan is actually to jump back and forth between ordinary intermediary companies and the true and correct industry standards, causing controversy and attention, and finally completing Pei's propaganda method. While getting a commission for himself, It also draws a perfect end to the promotion of "Real Estate Agency Simulator".
And this kind of repeated horizontal jump must be based on an in-depth understanding of both parties.
Otherwise, it is easy to jump out of the problem and get burned.
Tian Mo's analysis actually provided Meng Chang with theoretical support, and also made him think of a perfect entry point.
Tian Mo hurriedly waved his hand: "It's all a matter of little effort. In Tengda, we all want to help each other."
"Actually, I also had some insights by accident. I'd like to share it with you. It's of course good to help."
Meng Chang: "One of us is the advertising and marketing department, and the other is the sales department. We will inevitably have opportunities to cooperate in the future. We will talk more in the future."
Tian Mo nodded: "Of course, no problem!"
Meng Chang felt a little emotional. Originally, there shouldn't be any intersection between a "smart person" like him and a "stupid person" like Tian Mo.
But in Tengda, Meng Chang felt that Tian Mo had a lot to learn from him, and even some of Mr. Pei's concepts were something he couldn't learn by himself, but Tian Mo could learn.
(End of this chapter)
Meng Chang asked again: "In the long run, if this model continues, it will definitely cause harm to the company due to the excessive accumulation of negative word of mouth, right?"
"Have these companies never thought about it?"
Tian Mo said, "Of course I have considered it."
"But they will never give up this business model, they will use another method."
Meng Chang: "What way?"
Tian Mo didn't answer directly, but asked rhetorically: "Do you know what the courier company and the food delivery platform do? Four words: transfer conflicts."
Meng Chang thought for a while: "I can vaguely guess a little bit."
Tian Mo explained: "In fact, express delivery companies and food delivery platforms are actually moving closer to middlemen from the service side, but relatively speaking, the situation is better and more restrained than the rental intermediary industry."
"Many times, in order to make profits, courier companies and food delivery platforms will also reduce their services. For example, let the courier not deliver every courier to the door, but throw them all into the courier cabinet in the community. Originally, the work of three people Now two people can do it, which saves one person's salary."
"The same goes for the food delivery platform. They send more orders to the delivery staff, and all kinds of orders are forcibly piled up, so that these delivery staff have to run red lights and deliver in a hurry. While increasing the courier fee, they reduce the commission for each order. Squeeze out profits."
"Their behavior will naturally lead to a decline in service and customer dissatisfaction."
"At this time, they will use a method called 'transferring contradictions'."
"Let customers complain about couriers or takeaways, and after complaining, they will be fined and deducted money."
"Many couriers and takeaways will vent their anger on customers because of this, and they will feel that I work hard every day, but because of one of your reports, my day's wages are gone, which intensifies customers and couriers. Or the contradictions of the delivery staff."
"Then go to public opinion to build momentum, saying how hard and difficult it is for couriers and takeaways to work every day, so let everyone be more considerate."
"I appeal to customers, don't be angry when the food delivery is late, wait a little longer, and try not to complain, because if you complain, the little brother may be in vain for a day; if the courier is not delivered to your door, be more considerate, go to the courier cabinet to pick it up."
"When many people soften their hearts, they won't be serious about this issue."
"But it's actually a trap."
"The root cause of customer complaints is that the service has deteriorated, and the corresponding service has not been bought after spending money; and the root cause of the service deterioration is that the platform is squeezing profits. However, the platform has eliminated this contradiction by severely punishing the courier or delivery person. Transferred to customers and low-level employees, but I can get away and stay out of it."
"While calling on everyone to be more considerate to couriers and takeaways, it completely conceals the fact that the root cause of this situation is the exploitation of the platform."
Meng Chang nodded frequently, deeply agreeing.
Although he didn't know much about these things, he had already heard about them.
Meng Chang is a smart person, and he can understand a lot of truths, not to mention that this is not a complicated truth, which has been discussed by many people, but no matter how many times he discusses it, the reality cannot be changed.
He thought for a while and said, "So, the intermediary company uses a similar method."
"By constantly publicizing how hard the intermediary is, emphasizing that the intermediary actually runs around and provides value to customers, and the tenant should actually pay for the service."
"In fact, he completely avoided the fact that he monopolized housing resources and the market as a middleman, and transferred the conflict to the tenants, landlords and intermediaries, so that he could stay out of the matter."
"A lot of news is saying that there are weird tenants who mess around in the house; weird landlords who frequently raise prices in order to charge more rent; weird intermediaries with uneven quality and chaos."
"But the most bizarre thing is precisely the intermediary company. It's just that the company has cleaned itself up, and with some extreme examples, it has directed all its attention to the tenants, landlords and intermediaries."
Tian Mo nodded: "This cannot fundamentally solve the problem, but it can subtly resolve the crisis of public opinion."
"People who are misguided tend to have two reactions."
"The first one is to transfer the anger to the group of people who are real estate agents, thinking that they are not of good quality, cheated and abducted, and commit all kinds of evil; while the other is full of sympathy for the hard-working intermediaries, thinking that what they do is a In order to make a living, I have to choose to be considerate.”
"But they just ignore the fact that the culprit of all this is those platforms that call for more understanding for courier boys, takeaway boys, and intermediaries. As long as the two sides understand each other, no one will bring up the oppression of the platform.”
Meng Chang wrote it down quickly, and then he couldn't help but sigh: "That's very well said!"
"Now I doubt the authenticity of the two orders you made in the previous month."
"You are not stupid at all, but very smart! Can ordinary people think of this? With your brain, how could you be reduced to handing out leaflets?"
Meng Chang was sure, Mr. Pei's vision was indeed correct, and this Tian Mo was fully worthy of the position of the head of the sales department.
Not to mention anything else, his understanding of this traditional business model and his grasp of Mr. Pei's spirit are sufficient for the level of a person in charge.
But this also made him feel a little strange. How could such a talent be discovered by Mr. Pei when he distributed the leaflets?
With this brain, what can you do to make a living?As for handing out leaflets?
Tian Mo smiled a little embarrassedly: "Hey, you may not believe it, but I have become enlightened under President Pei's guidance."
"Of course, I didn't realize these truths all at once."
"Originally, I was in a state of confusion. When I became an intermediary, I listened to what others said."
"Those old employees told me that I should do this, I should do that, and told me some 'tricks' in their work, so that I could learn to run the train with my mouth full, and learn to use these 'tricks' to sign bills."
"I have learned, but I can't learn it no matter what. I know that lying may get the bill signed, but I just can't speak."
"I have always been ashamed, thinking that this is my own problem, that I am too stupid to do anything well. It is such a simple job, and others have already told me what to do, but I can't even do it. Can't do it."
"I told myself that work is like this, and hidden rules are like this. Maybe they are the laws of the operation of this society. I have to adapt, but no matter how hard I try, I just can't adapt or accept it."
"I was constantly being hit, I was always doubting myself, and I didn't know what to do."
"But at this moment, Mr. Pei appeared."
"Mr. Pei not only provided me with a job, but also built up my self-confidence through this recognition. More importantly, Mr. Pei showed me what the right sales are!"
"The transparent service of Tenda Experience Point has been a great success, which made me realize that maybe I have no problem, but they and this industry have problems!"
"How ashamed and self-blaming I was before, and how unwilling I am when I think about it later."
"So I thought over and over again, what is the problem?"
"I read the analysis of these industries by many professional leaders on the Internet, and repeatedly compared the situation of these industries with the situation of Tenda."
"I'm not a smart person, and my eloquence is not good, but I am a more serious person. If I can't figure it out, I will keep thinking about it. One day I will figure it out."
Meng Chang nodded.
Indeed, if it were Tian Mo, he might not be able to figure out these problems.
It's not that he's stupid, the point is that he doesn't have the opportunity and motivation to think about it.
First of all, it is impossible for him to be reduced to being an intermediary and handing out leaflets.
Secondly, even if he really goes to work as an intermediary, he will quickly recognize and accept this working model, integrate into it, and even become the top seller of intermediary stores.
If Tian Mo didn't happen to have such a personality, just happened to run into walls when looking for a job, and happened to meet Mr. Pei and get the right guidance, he wouldn't be able to think about these issues.
Could it be that this is also within Mr. Pei's plan?
Mr. Pei saw this "one-track" trait from Tian Mo, and saw that he was not suitable for sales in the traditional sense, but fully met Tenda's requirements for sales positions, so he promoted him exceptionally and let him be the sales department. The person in charge, and imparted his peerless martial arts in sales?
Well, there is such a possibility!
Mr. Pei's insight into human nature is beyond the comprehension of ordinary people.
Meng Chang always had the feeling that he was completely seen through by Mr. Pei from the inside out. Even his deep-minded acting style could be seen through by Mr. Pei, let alone a simple-minded person like Tian Mo?
Moreover, Mr. Pei's selection of Tian Mo appeared to be a coincidence on the surface, but in fact it was a necessity.
There must be more than one person like Tian Mo. If President Pei didn't discover Tian Mo, he will naturally discover another person to pass on his ideas.
Meng Chang even had a feeling that he was far inferior to Tian Mo in some respects.
In his own opinion, this kind of thinking is absurd, because Meng Chang thinks that he is the top whether he is a worker, cheating investors, oh no, starting a business.
But it may also be because he can do everything well and has always been successful, so sometimes he naturally goes on the wrong path.
Perhaps, the first business genius who came up with the idea of turning a service provider into a middleman was someone like Meng Chang?
It is of course a good thing that people are smart.
But if cleverness is used in the wrong place and the path is wrong, then cleverness will only make people go farther and farther, and go more and more crooked.
Meng Chang looked at the content recorded in the small notebook with complicated emotions.
Even inexplicably felt a little ashamed.
"Thank you so much!"
"These contents are very inspiring to me, and I probably have already figured out how to do this publicity plan."
Meng Chang's plan is actually to jump back and forth between ordinary intermediary companies and the true and correct industry standards, causing controversy and attention, and finally completing Pei's propaganda method. While getting a commission for himself, It also draws a perfect end to the promotion of "Real Estate Agency Simulator".
And this kind of repeated horizontal jump must be based on an in-depth understanding of both parties.
Otherwise, it is easy to jump out of the problem and get burned.
Tian Mo's analysis actually provided Meng Chang with theoretical support, and also made him think of a perfect entry point.
Tian Mo hurriedly waved his hand: "It's all a matter of little effort. In Tengda, we all want to help each other."
"Actually, I also had some insights by accident. I'd like to share it with you. It's of course good to help."
Meng Chang: "One of us is the advertising and marketing department, and the other is the sales department. We will inevitably have opportunities to cooperate in the future. We will talk more in the future."
Tian Mo nodded: "Of course, no problem!"
Meng Chang felt a little emotional. Originally, there shouldn't be any intersection between a "smart person" like him and a "stupid person" like Tian Mo.
But in Tengda, Meng Chang felt that Tian Mo had a lot to learn from him, and even some of Mr. Pei's concepts were something he couldn't learn by himself, but Tian Mo could learn.
(End of this chapter)
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