Rebirth of the Wild Age

The highest circulation of Beyond Eight Hours in the 1990s was 1.5 million copies, and the average sales volume of each issue was more than 1 million copies. It belongs to the top comprehensive magazines in the country.

Judging from the content of the interview answers, Song Weiyang and Boss Duan competed for a verdict.

One is pointing the country, provoking words, and showing his sharpness; the other is empty talk, shouting slogans, and more than calm. At any time, people are more inclined to the former, and the media are more keen to report on the former.

Especially the Heroes of Cooking Mala Tang among them, entrepreneurs who are like the pride of the times, are praised and ridiculed by Song Weiyang, making countless readers enjoy watching. In his mouth, the business legend Mou Qi has become a dead bone in the grave, Boss Wu has become a professional liar, and the entrepreneurial idol Shi Yuzhu is about to die...

Some people accused Song Weiyang of being too arrogant and ignorant, and accused Song Weiyang of disrespecting business seniors.

Some people also praised Song Weiyang for his unique vision and excellent entrepreneurial qualities.

Some people used Song Shumin's case as an argument, discussing whether the sentence was too severe, and whether it was reasonable to directly nationalize the winery.

More and more media reporters came to Rongping by train again, wanting to interview Song Weiyang in person.

Song Weiyang could only live in seclusion and let the office director Yang Dexi handle it until one day a reporter from Chinese Entrepreneur came. This is a magazine affiliated to the Economic Daily (directly managed by the central government), which is equivalent to the number one brand of financial magazines in China. There are countless big bosses standing behind it, and Song Weiyang simply cannot refuse it.

The only thing Song Weiyang could refuse was to publish photos.

Chinese Entrepreneur published this way:

From 'Xiao Song Factory Director' to 'Anti-Japanese First Uprising', this 18-year-old boy has always been able to create miracles. Under his leadership, Xifeng Food and Beverage Co., Ltd. has transformed from a small factory with millions of debts to It took only one year to become a large enterprise with over 100 million assets. The impression he left was always sharp, but that was just the appearance, behind which was hidden an unimaginable sophistication and calmness.”

During the Spring Festival, Xifeng Canned Food's monthly sales exceeded 40 million yuan, achieving unimaginable sales results. If it were any other entrepreneur, they might wantonly expand their canned food business. But Song Weiyang didn't do this. Instead, He resolutely turned to the production of tea beverages. Today, his decision has proved to be correct. Due to the brutal market competition, the monthly sales of Xifeng canned food has fallen back to 10 million yuan, and even continued to decline. If Song Weiyang had chosen to continue to focus on canned food Products, blindly expanding the scale of production, Xifeng may already be in an embarrassing situation.”

Compared to the rapid development of Sunshine Ice Tea, under Song Weiyang's instruction, Xifeng Iced Tea has adopted a steady and steady distribution method. At present, Xifeng Ice Tea has been completely suppressed by Sunshine in the northern market, and the war in the South is also It's about to start, but it doesn't mean that Xifeng has failed, Song Weiyang seems to like to accumulate a lot of money.

This young entrepreneur has a unique understanding of China's market economy. He pursues the concept of 'serving the country with industry' and pays attention to the social value brought by the enterprise. He even said: I am not interested in money, money is just a tool. When a When a person earns 500 yuan a month, he suddenly earns 5,000 yuan, then he is very happy, that kind of joy is the most real. But when he holds 100 million yuan in his hand, the money becomes a number, making money The sense of joy is not as real as it used to be. More money means greater responsibility. You must be responsible to employees, consumers, and society as a whole. He said that the market economy is not all about money, but about It is a means of rationally allocating social resources through the market. Entrepreneurs must drive ordinary people to make money while making money, so that the country and enterprises can develop soundly.”

Different from half-way monks and barbaric entrepreneurs, Song Weiyang has a profound knowledge base. He has mastered a variety of Western economic theories by himself, and he is familiar with foreign classic business cases. He said that the Western and Japanese business management models have already passed. It seems outdated, computers and the Internet should be used in enterprise management, and Xifeng Company will gradually realize electronic information management within five years...

Song Weiyang reminds entrepreneurs in China not to be too superstitious about the 'Daewoo model'. Whoever learns will die. The more you learn, the faster you die. Daewoo itself is not far from death...

When this report came out, it became a national sensation again.

Song Weiyang used to praise and criticize domestic entrepreneurs, but now he dares to openly question the Daewoo model, saying that Daewoo is not far from death.

Daewoo is now the most beautiful and fastest-growing enterprise in Asia. The autobiography of Daewoo's boss was directly translated into Great Achievements in the World in China. Even China's economic circles and central decision-makers believe that the Daewoo Model is a panacea to combat the risks of international competition, and it is also a symbol and hope for China's economic rise. Even the country has put it into practice, continuously increasing its support for large state-owned enterprises such as Shougang, and trying to create a Daewoo that belongs to China.

In the private sector, the bosses of countless state-owned and private companies also took Daewoo as their learning goal, crazily conquering cities and territories, annexing loss-making state-owned enterprises, and gradually getting lost in the wave of diversified development.

Song Weiyang's criticism of Daewoo is equivalent to Internet entrepreneurs saying that Microsoft is a bad company and will die sooner or later. It is also tantamount to denying the mainstream views of the central government and the economic circles, and becoming an outright alarmist.

As a result, Song Weiyang was labeled as arrogant and ignorant, outrageous, and watching the sky from the bottom of a well, and the media and the public became more enthusiastic about discussing this young entrepreneur.

What fun, the more outrageous it is, the more eye-catching it is.

Don’t you see, Mou Zhong said that he wanted to blow up the Himalayas and divert the warm current from the Indian Ocean to transform the environment in the Northwest? How happy the media reported it, and how enthusiastically the people discussed it.

It wasn't until a few years later that Daewoo declared bankruptcy, and people read this article again, that they didn't know what insight is.

In 1992, the media conducted a questionnaire survey on tens of thousands of young people in ten major cities across the country. One of the questions was: Write down the young people you admire most.

The first is Bill Gates, and the second is Shi Yuzhu.

This summer, the media conducted the same survey again. The first and second place remained unchanged, but Song Weiyang suddenly became the third place.

These are all intangible advertisements. Later Principal Wang and Milk Tea Dong have a good time, and Song Weiyang doesn't mind doing it because it can save a lot of advertising expenses.

With the rising popularity of the media, not only the sales of Xifeng iced tea are gratifying, but even the sales of Xifeng canned food, which has been declining, have risen again.

In the northern market, which has been strongly impacted by Sunshine Iced Tea, Xifeng Iced Tea has gradually gained a firm foothold. In fact, there is no fierce competition between the two at all, because Sunshine launches tea-flavored carbonated drinks, while Xifeng’s iced tea is similar to the iced black tea and iced green tea of ​​later generations. Consumers can make choices according to their own preferences. .

It was faster than the education system of the later generations after it was connected to the Internet. The first batch of admissions to major colleges and universities was completed in only half a month.

So, Song Weiyang received the admission notice...