Chapter 5 Speer’s Fast Food Restaurant
Albert Speer became the minister of equipment and the economic leader of the empire during the Naz Germany period. He presided over the entire war economy, promoted a new military production system, mobilized people in the industry, tapped economic potential, and used prisoners of war and forced labor in large numbers. The foreign workers overcame labor shortages and rapidly increased armaments production, which played a major role in Nazi Germany's late war. He was called "the man who extended the life of the Third Reich" by later generations.
Paul Joseph Goebbels (German: Paul Joseph Goebbels), German politician and speaker. He served as the Minister of National Education and Propaganda during the Nazi era. He was good at speeches and was known as the "Genius of Propaganda" and the "Nazi Mouthpiece". He defended Hitler's regime and maintained the system of the Third Reich with an iron fist, and was considered "the creator Hitler’s people”.
At this time and space, because Hitler had received the lunch early, there was not much interaction between them until yesterday, and they could only be regarded as acquaintances.
This morning, after the principal called them over to inform them of the resignation procedures, they were a little confused and decided to go to the bar for a drink.
Goebbels was usually a very aloof person, and he only started talking after drinking two glasses of dark beer. "Have you known His Royal Highness the Crown Prince before?"
Speer shook his head. "I've never seen him before, how about you?" He was still confused. He didn't know how the Crown Prince knew such an unknown person, and asked him to report to the palace by name.
"I have been lucky enough to meet His Highness the Grand Emperor before, but His Highness Yannick is famous for not liking to appear in public, and I have never met him. I heard that His Highness likes to appear in romantic places."
"..." Speer poked Goebbels with his arm to signal him to stop talking nonsense. Goebbels was indifferent. "What's the point? What's the saying of the Ming Dynasty? 'When you wake up and hold the power of the world, you lie drunk on the knees of a beautiful woman; when you are alive, you should be a romantic all your life'. How heroic! This is how a man should be. One day I can go to the Ming Dynasty and climb the mountain. Climb the Great Wall, see its majesty with your own eyes, and feel its long history."
"..." Are you drunk after two glasses of beer? Speer looked at Goebbels speechlessly. A person who usually seems quite aloof and indifferent becomes like this after a glass of wine? He didn't dare to stay here any longer and let Goebbels act drunkenly, so he quickly paid for the drink and pulled Goebbels out of the bar.
After sending Goebbels away, Speer returned to his residence, rummaged through the cabinets and found a thick stack of design drawings, and began to carefully select them.
The next morning, they met and came to the palace. After going through various security checks, they entered the office of His Royal Highness the Crown Prince.
"Salute to you, Your Royal Highness the Crown Prince." Since it was the first time they were face to face with members of the royal family, especially the future German Emperor, the two of them seemed very reserved.
"Mr. Speer, Mr. Goebbels, please take a seat."
After a few pleasantries, Speer solemnly handed over a stack of drawings. "Your Majesty the Crown Prince, this is the Deutsche Stadion I designed." This is the most perfect work he came up with after selecting and revising again and again.
"..." Looking at the thick stack of design drawings, Yannick almost laughed out loud. Man, I do know that you have great design skills, but I don’t have the extra money to build these magnificent designs of yours right now.
However, out of politeness, Yannick took the design drawings and pretended to flip through them a few times before speaking. "Mr. Speer, your design is indeed excellent. But you should also be aware of the current situation of the empire. We don't even have enough money to pay compensation, but we don't have any spare money to carry out these major projects."
"Then why did you come to me?" Speer was a little confused. Why did you ask him to come?
Yannick gave an answer that Speer had never dreamed of. "I want to open a restaurant, you can manage it for me."
The corners of Speer's mouth twitched slightly, and a few drops of cold sweat broke out on his forehead. "With all due respect, Your Majesty the Crown Prince, my major is architecture, not business administration. I know nothing about business."
Yannick smiled secretly in his heart, you don’t need to understand, you are a natural genius just like Reinhardt. "It's time for lunch. Miss Anne, go get two set meals."
Soon Annie and Ina each came in with a dinner plate and placed it in front of them.
On the plate was a burger, two chicken drumsticks, a corn salad and three drinks. "Please use it, both of you, without any restrictions."
Speer and Goebbels couldn't help but look at each other, wondering which song was being sung, but His Highness couldn't possibly poison them, right? He immediately grabbed the burger and started eating it.
"How does it taste?"
They both nodded at the same time. "It's very good." This is not because they are flattering His Royal Highness the Crown Prince, but it tastes really good.
Yannick smiled slightly. "The taste is not the point. The point is to order food in the restaurant I open. In less than a minute, you can get this set meal. It is very convenient to take away or eat in the store."
Speer was surprised. "Not a minute? So fast?"
Yannick explained. "Because a lot of food can be pre-cooked in large quantities and kept warm, or reheated when ordering. This type of restaurant can also be called a fast food restaurant. The biggest feature of this type of restaurant is that it is economical and efficient. This The price of a set meal only requires an average worker’s 6-hour hourly wage to buy it.”
Speer nodded thoughtfully. "If it were me, I would choose this kind of store to save time, and the taste is also good. The hourly wage for 6 hours is even more attractive. After all, Chinese people are not very wealthy now."
"So, you want to help?"
"I can give it a try, but I can only promise that I will do my best. I can't guarantee that I will make a profit. Can I ask why you want me to do this?" He was really curious. There are a lot of professors and PhDs in business management at the University of Berlin. Why do you want him, an assistant professor in the Department of Architecture, to manage the hotel? Let him design a hotel or build a building.
Yannick touched his nose and made up a lie casually. "I went to school yesterday and heard that your grades were very good. I asked you to come over and take charge of a few buildings on impulse. However, I thought I had no money, so I could only aggrieve you first. But don't worry, I will let you do it sooner or later. Only buildings can work.”
"..." Speer listened to Yannick's explanation that he seemed to understand, and picked up three cups filled with transparent liquid. Small bubbles were constantly rising in the liquid. He took a careful sip, and an unprecedented refreshing feeling flowed down his esophagus, and he couldn't help but admire it. "This drink tastes good."
The corners of Yannick's mouth curved slightly. This was a drink prepared according to the Sprite of later generations. "Try these two again."
"..." Speer tasted the orange liquid and the black liquid respectively, but the black drink gave him a feeling of déjà vu. "Is this Coke? It doesn't look like it."
"You can say yes, you can say no. Do you think this drink can be sold easily?"
In later generations, the recipe for Coca-Cola was passed down as miraculous.
According to records on the company's website, the earliest recipe was written in 1919, half a century before 1866, the year morphine-addicted pharmacist John Pemberton reportedly invented the drink's recipe. Before 1919, the recipe was passed down by word of mouth.
A businessman named Ernest Woodruff led a group of investors to buy the formula. Since the 1920s, this confidential formula has been locked up in a bank in Atlanta. 86 years later, the Coca-Cola Company decided to The secret formula was promoted as a selling point, and the company moved the formula to the Coca-Cola Company's museum in Atlanta.
Coca-Cola has always claimed that only two senior company executives know the formula, but the company has never released the names of these two people or their whereabouts. But from an advertisement surrounding the formula we learn that the two people who knew it was incompatible were not allowed to travel on the same plane.
However, Yannick expressed doubts about this. The Coca-Cola Company kept the formula secret in order to use mysterious marketing to increase sales and stifle competition. On the other hand, by not letting consumers know the formula, it could conceal the cheap raw materials and huge profits they used.
On the other hand, it is a kind of brand premium, because even if you have the same formula and the taste is the same, people may not buy it. And these so-called formulas may be more of a marketing tool, a gimmick to make people feel mysterious and authentic. Just like in later generations, there are many identical drinks with almost no difference in taste, but it is the same reason that not more people will choose them.
Speer carefully tasted the three drinks again. "Personally, this taste suits my taste quite well. And since there is no similar drink on the market, I think we can set up a factory to produce it in large quantities."
They say you are geniuses. "Then I'll leave you in charge of setting up the factory."
The drink in Speer's mouth that he had not yet swallowed almost spit out. Unexpectedly, he just said it casually and added another burden.
Yannick watched Speer finish the rest of the food with a grimace, feeling proud in his heart. In the future, you will have to be in charge of wartime economy and logistics. Don't let me down.
After they finished eating, Yannick took out the materials he had prepared and introduced the business model of this fast food restaurant to Speer in detail.
In KFC of the original time and space, you would often see an old man with a smiling face, a gray beard, a white suit, and black eyes. He would always be dressed like this.
In a prank, Yannick replaced the old man with his "father" William III. He still has a gray beard, a head full of white hair, a white suit, and a black bow tie, with a sexy smile. But familiar people can tell at a glance that this is William III.