NOVEL NEXT Section 17
Seeing Su Yang and the other two, the woman asked politely: "Guests, how many of you are there?"
"two!"
"Please sit over here!"
Sitting next to the wall, Su Yang took the menu handed over by the waiter. He glanced at it and frowned slightly. The unit prices of the dishes were relatively high.
Having just got some money, Su Yang is still a little sensitive to prices.
He took the first step and ordered the fat beef, bacon slices, tripe, duck intestines, and potato slices.
Then he handed the menu to Ma Ran: "Order whatever you like, don't be polite to me!"
"Okay boss, I won't be polite!"
Ma Ran said with a smile.
After spending several days together, he knew Su Yang's character.
If he says you're welcome, that means you're really welcome!
Holding the menu, he took a look at the dishes Su Yang ordered, and then ordered a few more vegetarian dishes such as yellow throat, rat fish, asparagus, and enoki mushrooms.
"Do you want red soup or clear soup?"
Su Yang looked at Ma Ran, who quickly said: "I can do it!"
"Then Yuanyang Hot Pot, just slightly spicy!"
"OK!"
"Get us two more aprons!"
"good!"
Not long after, the mandarin duck pot was brought up to be heated.
Su Yang and Ma Ran each prepared dipping ingredients, and it didn't take long for the hot pot to start boiling.
Ma Ran took the initiative to pour some of the fat beef, bacon slices, and fish into the hot pot.
Su Yang picked up a piece of duck intestine and put it into the boiling hot pot. After shaking it up and down, he wrapped the duck intestine in the dipping sauce.
At this time, the temperature of the duck intestines is moderate, just right in your mouth. Chew it gently. The spicy and crispy texture makes Su Yang feel happy!
Halfway through the meal, Su Yang felt that the food he ordered was not enough, so he ordered another order!
He has been exercising regularly recently and his appetite has increased significantly.
Also, the chefs who arrange dishes in hot pot restaurants are very knowledgeable.
The dishes on those plates look generous, but it’s all an illusion!
This is visual "art"!
When he was sixty percent full, Su Yang took a sip of coconut milk and used his business deduction skills.
[Hot pot restaurant owners Yu Qingyun, Chen Kanghu, Ran Geng, Mo Song, and Gu Tao will transfer the hot pot restaurant to you for 800,000 yuan, including various catering equipment.
There are five owners in one store, Su Yang said it is difficult to understand!
[You sign a one-year lease with the property management company, pay one deposit and pay three, for a total of two hundred thousand. 】
The monthly rent is 50,000?
The rent also shocked Su Yang!
The monthly rent for his 1,800-square-meter gym is only 50,000 yuan!
[You did not choose to join Dalai Beef Hotpot, but hired Guo Fang, the manager of Shuxiang Beef Hotpot Restaurant, at a high price who has proficient hotpot restaurant management capabilities. Guo Fang helped you find a manager who has proficient hotpot base ingredients. Chef, help you find a suitable supply chain, spend 50,000 yuan to renovate the store, and Jiuxiang Beef Hot Pot Restaurant will officially open ten days later. 】
[Jiuxiang Beef Hotpot Restaurant is 300 square meters, has 15 employees, and needs to pay a monthly salary of 90,000 yuan. 】
[Your Jiuxiang Beef Hotpot Restaurant gets +30% delicious bonus and -15% body damage buff. 】
[Guo Fang spent 30,000 yuan on a grand opening event, carried out group purchase discounts, actively promoted it on Xiaobaishu, invited Douyin experts to visit the store, carried out various traffic promotions, and also invited many friends he knew to come to the store to taste. There is a long queue in front of your store... The hot pot restaurant made a profit of 100,000 yuan in the first month and had to pay 50,000 yuan in store rent. 】
Seeing this, Su Yang fell silent!
He doesn't think the rent of 50,000 yuan is expensive now.
In the first month, we held various preferential activities and spent a lot of publicity fees, but we were still able to earn 50,000 yuan, which should be pretty good!
You know, it’s June now, which is the off-season for the hot pot business!
[Through early publicity, your hot pot restaurant has become famous. Because the hot pot restaurant has a strategic location and top-notch taste, word-of-mouth gradually spreads and attracts many repeat customers... In the second month, the hot pot restaurant made a profit of 120,000, and the store needs to pay The rent is fifty thousand. 】
Su Yang thinks this is not bad!
So what went wrong with this store?
Su Yang looked at the five partners, and then at the unknown franchise store Dalai Beef Hotpot...
He decided to deduce it again!
He wants to join that hot pot chain brand.
By the way, I blocked the special buff I gave to the hot pot restaurant.
[You contacted the Dalai Beef Hotpot headquarters and learned that you were interested in joining. You have not been engaged in the catering industry. The headquarters invited you to visit their chain hotpot brand stores in Shanghai. You saw that those Dalai Beef Hotpot restaurants are doing a lot of business. good. 】
Seeing this, Su Yang was speechless for a while.
It’s not a mountain city, he would go to a magical city to learn how to open a hotpot restaurant if he was crazy!
[The headquarters staff promise you that as long as you join a hot pot restaurant, they will arrange professional training courses for you, arrange various online promotions and business guidance for your new store, and provide you with various hot pot restaurant materials. Make your hotpot restaurant the benchmark of Dalai Hotpot restaurant in Rongcheng. 】
Chapter 13 Accept the loss and leave! Su Yang takes over the deal at a high price!
[You asked the headquarters staff why the hot pot restaurant opened by Yu Qingyun was transferred? The staff at the headquarters tell you that the reason for the store's closure was serious conflicts between the five store owners. The hot pot restaurant business is also in the off-season now, and they have no patience! 】
[You paid a franchise fee of 100,000 yuan, and learned that if you pay another 50,000 yuan, you can become a regional agent in the Rongcheng area. You can develop your own franchise store and collect the franchise fee, so you paid an additional 50,000 yuan. 】
Having mastered the experience of dozens of stores going bankrupt and consulted a lot of information on the Internet, Su Yang probably knows what this Dalai Beef Hot Pot is.
It should be just a quick recruitment company!
Quick recruitment company is the abbreviation of quick recruitment company.
Refers to those recruitment companies that rely on franchising and franchise resale as the main source of income and are extremely irresponsible to franchisees.
These companies will use various means to package and create a brand "explosive product" in a short period of time, and obtain huge franchise fees and other benefits through large-scale and rapid recruitment.
But the later service support is poor or completely absent.
Many people who want to try catering entrepreneurship have fallen into the hands of quick recruitment companies!
They often increase the cost of opening a store for entrepreneurs by two to three times.
The store location selected for entrepreneurs is often extremely unprofessional and quite perfunctory.
The cost of opening a store is high, and it takes a long time to recover the cost.
The store location is not good, and the business is bad!
But the "wild chicken" brand of the quick recruitment company is not recognized by the public.
Later, the quick recruitment company often ignores the franchise stores with poor business...
This is completely an act of harvesting leeks.
Is it easy to protect your rights?
It depends on whether the quick recruitment company goes bankrupt quickly!
Otherwise, how can there be a "quick" word?
Build a brand quickly, recruit franchise stores quickly, and then go bankrupt quickly...and then build a new brand!
[After receiving a three-day training, you return to Rongcheng and invite Guo Fang, the manager of Shuxiang Beef Hot Pot Restaurant, who has the ability to operate a proficient hot pot restaurant, to be the manager at a high price. After learning that you have joined the Dalai Hot Pot chain, he clearly refuses and is unmoved by the high salary you offer. ]
[After opening, the headquarters really helped you with various online promotions and guided you on how to conduct preferential activities. Your customers have increased significantly, but you find that the various materials provided by the headquarters are obviously 50% higher than those in the Rongcheng market. The hot pot base tastes okay, but the competitiveness in the Rongcheng market is still not strong...In the first month, the hot pot restaurant made a profit of 60,000 and had to pay a store rent of 50,000. ]
[In the second month, the hot pot restaurant's business declined, with a profit of 40,000 yuan and a store rent of 50,000 yuan. The headquarters told you that this is normal. ]
[In the third month, the hot pot restaurant was the same as in February, with a profit of 40,000 yuan and a store rent of 50,000 yuan. The headquarters told you that this is because it is now in the off-season. ]
[In the fourth month, the off-season of the hot pot restaurant has passed, and the National Day business is good, with a profit of 70,000 yuan and a store rent of 50,000 yuan. You decide not to buy materials from Dalai to reduce costs. ]
[In the fifth month, the profit is 70,000 yuan, and the store rent is 50,000 yuan, but you always feel that you are working for the landlord's property, just to earn some hard-earned money. ]
…
After the deduction, Su Yang roughly understood why this hot pot restaurant could not be opened!
Let alone the high rent of this food street, this franchise store is a big pit.
The materials that are 50% higher than the market price are already fatal enough!
The gross profit margin of a hot pot restaurant is generally 50% to 60%.
The material cost is 50% higher, so who is making money for?
Moreover, when the headquarters talks about supporting franchise stores, it is just talk.