Rebirth: Shorting the pound, Yang Mi calls me daddy

Chapter 0061 A double slap in the face, both Governor Liu and FAW fell silent!!!!

In the promotion of advertising.

It can be said that Li Yilian spared no effort.

In fact, so far, Li Yilian’s main competitors are the four major domestic car companies. Since the 1980s, the four major car companies have begun to cooperate with foreign car brands.

The domestic market is provided, and foreign countries provide technology.

At present, in the entire Northeast, Li Yilian’s main competitor is FAW Group.

In the past few years, FAW Group has become quite strong.

On the one hand, it has a very close cooperation with the Volkswagen Group of Hansmao, and has obtained many technologies from Hansmao.

Relatively high-end brands include Jetta, FAW-Volkswagen, FAW-Audi, and the likes of Xiali.

At present, Xiali’s price is almost the lowest in the country. In the field of low-end cars, the only one that can compete is Alto.

However, now, the situation has been reversed.

Li Yilian directly breaks through the defense line of 60,000 for you, and rushes to the field of 15,000 to 30,000.

This is obviously going to impact FAW’s market.

Especially, Xia Li.

Moreover, the most terrible thing is that this guy Li Yilian is still the king of CCTV bids. When he signed the contract, Li Yilian did not say that he would promote drinks.

In addition to alcohol, any company controlled by our Yi Capital can advertise. Before we knew it, the advertisements for alcohol in the three northeastern provinces were replaced by car advertisements.

This means that this stall has not been completely spread across the country. Otherwise, Li Yilian would have asked CCTV to change its advertisements.

Li Yilian spent a lot of money, so CCTV naturally needs full cooperation.

There is no way 12, Li Yilian is the father of the funder now. You don’t know how much capital Li Yilian still has in his hands. Even if there are many heroes competing in the future, it is difficult to say that the capital in their hands will be stronger than Li Yilian’s.

Now Li Yilian can almost be regarded as the main father of the national media.

Subsequently, FAW Group held an emergency temporary meeting.

Geng Shaojie couldn’t help but feel a little worried as he listened to his secretary’s introduction.

Sales of Xiali have begun to plummet. People who originally planned to buy Xiali started to turn around and buy Heihe Auto when they saw how cheap Heihe Auto was.

It’s too cheap, one-third of the price, and you have a Charade. If I get something cheaper, I can get four cars directly.

In this quarter, Heihe Automobile’s sales have reached more than 4,000 vehicles, and its turnover has directly exceeded 100 million.

Some people buy cars worth 20,000 yuan, while others buy cars worth 30,000 yuan.

The sales volume can be described as extremely terrifying.

On Qiqihar’s side, Yue Jiang’s mouth was almost crooked with a smile, and suddenly he felt that he could also feel proud.

“At present, the news we have received is that the main parts of Heihe Automobile are purchased from Damao’s family, and the Heihe Automobile Factory mainly assembles them! Cheng Jin, the sales manager of FAW Group, said quickly:”

The news I got is that Big Brother has just split up. The parts that Da Mao sells are mainly dismantling the original parts of the car and then selling them to Heihe Automobile.”!”

FAW President Geng Zhaojie frowned and couldn’t help but said:”Can you still play like this? Isn’t Heihe Automobile afraid of any quality problems?”

Everyone was silent for a moment.

Then, Cheng Jin slowly said:”Secretary Geng, although Heihe Automobile has various problems at present, they have a warranty system, and any problems can be repaired within three years. Warranty, secondly… Our Xiali also has many problems, but we do not have a warranty service! Geng

Zhaojie fell into deep thought, and then slowly said:”So, according to you, at present, we are unable to compete with Heihe Automobile?””

“I am afraid! Cheng

Jin said cautiously:”It’s like this!””

Geng Zhaojie suddenly felt a headache. Xiali is almost the trump card of FAW Group’s low-end cars. It is mainly aimed at those groups who are slightly rich, but not that rich.

However, now Li Yilian has really lowered this group further.

After all, the most expensive one is only 30,000 yuan.

Moreover, in the 1990s, the Chinese community did not have such high requirements for quality. At this time point, Heihe Automobile was the one to beat.

This kind of price + service + logistical support! Putting the subject and position together in this era is somewhat of a dimensionality reduction attack.

Of course, one of the main reasons for being able to do this is that Li Yilian has almost no production costs, so he can naturally engage in price wars unscrupulously. However, FAW The group can’t do it.

Especially in the low-end market, it has failed miserably.

These methods are used together.

The power of the explosion is too strong.

FAW Group feels a little headache. This price war cannot be fought at all. Li Yilian can use cans, Can FAW Group replace these things with food?

They don’t have these things at all.

Li Yilian can reduce the cost of these things, but FAW Group cannot reduce them at all.

It is really a big deal to start a price war. I can only watch helplessly as Li Yilian gradually encroaches on his low-end market.

“For the time being, let’s focus on the interior of the pass!”

Geng Zhaojie frowned, and then made a decision to avoid competing with Li Yilian for the time being. So what if the three eastern provinces are given to you. There will always be a day when Da Mao’s family’s cars are sold out, and it can’t always be possible. It’s all about changing planes on the other end.

The key is technology, and the key is core competitiveness.

Now FAW Group is also cooperating with Volkswagen Group. Geng Zhaojie still believes that time is definitely on his side, and Li Yilian is still unlucky., he can’t always be so strong.

When Heihe Automobile builds its own cars, and the cost goes up, can they continue to fight on price?

After the cost goes up, FAW Group relies on its foundation of so many years, coupled with the The Volkswagen Group’s cooperation definitely still occupies an absolute advantage.

As for Li Yilian, at least for two or three years, he really is not worried about this competition.

Da Mao’s family has quite a lot of cars.

In these two or three years, Could it be that I still can’t accumulate a little bit of technology?

At the same time, an article also started to appear in major cities in the south.

Although my sales points have not yet begun to be laid out, this does not mean Preventing oneself from selling cars.

The content of this article mainly introduces an ordinary southerner who came to the Northeast, came to Heihe Automobile Company, bought a Heihe car, and then transported it to the south. The car cost 20,000 yuan and cost 3 It was sold for 10,000 yuan.

Once it changed hands, it was directly transferred for 10,000 yuan.

The whole newspaper gave you the feeling that it was real, as if it really happened, and there was a kind of authenticity.

Naturally, this was also a great stimulus. It has attracted the attention of many southerners.

The cheapest cars on the market now are Xiali and Alto. One costs 61,000 yuan and the other costs 65,000 yuan. But what about the cars here in Heihe?

The price cannot be said to be cheap, it is simply cheap.

It seems not impossible to resell a car worth 20,000 yuan and make a net profit of 10,000 yuan. Immediately afterwards, a large number of southerners came to the northeast to buy cars, and returned to The South began to resell, and although it was not necessarily possible to make ten thousand or twenty thousand, it was still possible to earn three to five thousand.

In an instant, a large number of southerners began to move north quickly, trying to buy Heihe cars.

In an instant, sales were ushered in A new outbreak of craze.

If it was limited to the three northeastern provinces before, it is now all over the country. At the same time, Li Yilian also quickly registered customers to see where people bought the most, and then began to layout sales stores in the following areas.

Although, there will be quality problems of this kind.

But, what kind of bicycle do you want for 20,000 yuan?

Didn’t I do a good job in after-sales service for you? The 347 has gone from zero to one, and its sales are also exploding. Even though the brand was established, Li Yilian also thought about how the name Heihe Automobile still sounds unpleasant.

Even if he might give up this brand, he would still want to change it to a better-sounding one. Then Li Yilian came up with a new name. Qiqihar.

Qiqihar Automobile Co., Ltd. is named directly after the city of Qiqihar.

Qiqihar sounds a little better than Heihe.

Every day, there are planes coming to the Northeast and landing at Bincheng International Airport. Most of the people are from the south. They mainly come to buy cars and then drive back to take out food. Although the air tickets are still a bit expensive, it seems that they can earn more euros by buying cars and selling them to others.

Naturally, no one cares about the travel expenses.

Changbaishan Airlines was full of passengers every day, and Liu Changhong felt extremely uncomfortable watching what he said before, what he said before.

Changbaishan Airlines couldn’t buy a plane. Even if it bought a plane, no one would take it.

But what about now?

There are flights almost every day.

Not only are they making money, but they are also very stable. Many southerners want to fly to buy a car. Even if they are not second-rate dealers, they still want to buy a car and go back.

Subsequently, Qiqihar’s cars once again experienced a surge in sales.

The second quarter has not yet fully started, but sales have already reached more than 3,000 vehicles.

Both Governor Liu and FAW Group were silent.

Facts have proved that this guy Li Yilian is more or less capable of turning stone into gold.

The top leader in Qiqihar, Yue Jiang, was laughing like crazy, and even the top leader in the province, Tian Wen, was overjoyed.

Not to mention anything else, a Qiqihar Group and a Changbaishan Group will definitely make Heilongjiang’s economy very beautiful…