Chapter 223: Sold Out
"Let's get in line!"
Yuki, happily, pulled her husband to stand at the back of the line. As soon as she got closer, she overheard the conversation of the two people in front of her.
"What a coincidence, you also came to buy Weekly Shōnen?"
"It's you, haha, I heard that this issue of the magazine will soon become Mirai-sensei's column. And it's the first time Nagoya City has sold it simultaneously. Other bookstores will only have it in the afternoon. I can't miss the opportunity!"
"That's right, the scenery is truly spectacular. This trip is not in vain!"
"It's a shame Sakura Books opens too late. It would be better if it opened earlier. I have to go to work later."
Listening to the conversation between the two readers, Yuki sighed inwardly. Last week, Weekly Boutique magazine sales broke a historical record. Many media outlets didn't take Weekly Shōnen seriously.
But now, seeing this situation, Weekly Shōnen might not be worse than Weekly Boutique.
"Click!"
Yuki heard the sound of someone taking pictures. She turned her head and saw her husband holding his phone to take them.
"What are you doing?" she asked curiously.
"Taking pictures. It's rare to see such a scene." Her husband replied, and then pointed to the group in front: "Look, there are still a lot of people taking pictures!"
Yuki looked up and saw many young people taking photos with their phones. Nowadays, people are very trendy, and taking photos and sharing them online is one of them.
Sharing? Yuki seemed to be thinking about something, but before inspiration struck her, the group suddenly shouted: "Open, open!"
The aluminum alloy rolling door of Sakura Books Bookstore slowly opened and then suddenly stopped. The saleswoman heard the cheers from outside and looked through the opening curiously. Countless eyes looked back at her. She was startled.
"So many people!?"
This saleswoman has been working at Sakura Books Bookstore for several years. She had never seen so many people gathered at the door. What happened? Did all these people come to buy Weekly Shōnen?
The saleswoman was a little nervous. She closed the sliding door decisively, ran into the bookstore, and shouted: "Manager, manager, there are so many people outside buying books, we don't have enough staff!"
At Sakura Books Bookstore headquarters, the phone wouldn't stop ringing.
"Yes, no staff? It's because they didn't prepare in advance. We...".
"How many readers are in front of the bookstore? Is it open?"
The operators were busy answering the phone. They had to record matters on paper while answering. The two men who bought Sakura Books Bookstore were different from the previous president. They were very strict, especially regarding information and response speed.
These operators had to record the status of bookstores in various parts of Japan in real time and then assign specialized personnel to present statistics. While others slept, they sweated diligently.
However, even so, the two managers remained dissatisfied.
"Slow, too slow! What era is this? They're still stalling!" The young man with glasses was particularly dissatisfied, and the middle-aged man sitting on the sofa next to him also frowned. But he acted more rationally: "Forget it, we can't apply the old standards. This is an ordinary company, and the current efficiency is still acceptable."
"Tell them to quickly calculate the future sales forecast. I think something is wrong. It would be ridiculous if they ran out of stock."
Running out of stock, this situation would make the two men ashamed to face the old woman, and then Sakura Books Bookstore would be absorbed by two more prominent people.
They didn't want to delegate that task to others.
At seven in the morning, Hinotori Publishing and the Weekly Shōnen editorial department erupted in an argument.
How many times have you told me that there are not enough magazines in Shinjuku district and that bookstores are pressing! Sun-san, quickly notify the publisher and ask them to send the warehouse inventory!
No, not at all! The magazines in the warehouse will be sent to other cities in two hours, and there's no extra quantity to deliver to Shinjuku district!
The subject of the dispute among the editors was the lack of magazines. This week was the first of Hinotori Publishing and Sakura Books's joint sale. Hinotori Publishing sent half of the magazines to Sakura Books.
However, the current situation is unexpected. Weekly Shōnen's channels have shown signs of selling out. Even in Osaka City, where magazines are well-prepared, many bookstores have sold out in just one hour.
"Kurosawa, notify the publisher to reprint immediately! The warehouse will first meet the needs of nearby areas, and the publisher will send the reprinted magazines to various locations." Kurosawa,
editor-in-chief of the editorial department, gave the order calmly and serenely. His serene appearance denoted confidence, but his heart was agitated.
This issue of Weekly Shōnen is the one that contains the most works by Mirai-sensei, and the editorial department expected a huge sales success. In addition, with Sakura Books Bookstore's participation, the quantity of magazines prepared in advance was double that of the previous one!
In other words, although Sakura Books and Hinotori Publishing have channel conflicts and overlaps in some cities, Hinotori Publishing does not apply discounts when calculating sales from its own channel. Even in Osaka City, they had prepared a sales forecast of one million magazines.
However, now it seems that the editors still underestimate the impact of Mirai-sensei's three episodes, and the company's inventory seems insufficient.
"I miscalculated and gave too many magazines to Sakura Books Bookstore." Kurosawa frowned and thought that perhaps he overestimated Sakura Books Bookstore's sales volume. He should have donated a third of the magazines to Sakura Books Bookstore and sold two-thirds himself.
"Akio, call Sakura Books Bookstore and ask if they have additional magazines to return to us."
Kurosawa gave instructions to an editor, but as soon as he finished speaking, another editor suddenly shouted: "Editor-in-chief, Sakura Books has called!"
The young editor covered the microphone with his hand, turned around, and told Kurosawa: "Sakura Books said that the magazine's popularity exceeded expectations and asked us to send them 400,000 more copies. What should we do?"
The entire editorial department held their breath, and then a deathly silence fell.
"More prints?" Sun-san, in charge of negotiating with the publisher, jumped up first: "Impossible, the publisher is already at full capacity, there's no way to print more!"
Kurosawa slowly stood up, a little dizzy. 'What's wrong? Not only Hinotori Publishing needs to print more, but even Sakura Books Bookstore needs it. Are both companies facing the possibility of running out of stock?' The
Weekly Shōnen this week doubles the previous issue's shipment volume. The quick report hasn't come out yet, but Sakura Books's orders alone have exceeded the previous issue's total sales volume!
Why?
Are Mirai-sensei's three episodes really that extraordinary? It's not true. An excellent manga takes several hours to show its impact. However, it's only been on sale for less than an hour, and almost all readers who bought the magazine haven't read this issue!
"Alice." Kurosawa shouted, and the blonde editor stood up: "Editor-in-chief, don't ask me, I'm confused too."
Alice frowned slightly, surprised and happy, although she didn't understand why sales had been so high at first. However, once readers read this issue of Weekly Shōnen, its popularity will increase even more. She has great confidence in the three episodes of Detective Conan.
"You don't know either?"
Kurosawa asked very surprised. There was no reason for it, but he thought about it and thought that Sakura Books Bookstore's popularity might be due to its good outdoor advertising. As for Hinotori Publishing's sales, if Sakura Books Bookstore's influence is removed, the current situation wouldn't be so exaggerated...
Although there are still many doubts, these answers can be investigated later. The most important thing now is:
"Reply to Sakura Books Bookstore first, and we'll send you 400,000 copies immediately!" Kurosawa slapped the table and told the editor, who answered the phone. Then he turned around and shouted: "Sun-san, contact other publishers and ask them to help print more copies."
The editors split the work and began to work. Alice also sorted the packages. She was going to the warehouse to supervise magazine distribution.
"Alice, this issue of Weekly Shōnen may not be as good as Weekly Boutique, but it should have more than half of its sales." Kurosawa told Alice: "The difference will be reduced in the future. You can inform Mirai-sensei of the good news!"
"I'll inform him, but I'll tell him in two days...". Alice nodded, smiled, and said: "The boy has an exam today."
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