Cooking System: Street Food Rules

Chapter 304: Hell-level Difficulty of Setting Up a Stall!



Jiangyue Terrace was still booming.

Especially the Phoenix Egg, a dish invented by Jiang Feng, which was particularly popular with customers.

When Jiang Feng inspected the Shandong Cuisine Restaurant, the executive chef Zhang Hu even said to him,

"Boss Jiang, you just need to come up with one dish, give it a little promotion, and basically every patron of the restaurant will order it."

"It's also a way to make money."

Hearing this, Jiang Feng asked with a smile,

"It's no problem to come up with a dish, but are we short on business in our restaurant?"

Zhang Hu thought about it, and indeed the restaurant was not short on business. It was full every day, so there was no real need to introduce new dishes.

After inspecting all four restaurants, Jiang Feng returned to Guangzhou.

He calculated his cash on hand. Because he had just purchased a new restaurant last month and opened a Jiangsu Cuisine Restaurant, Jiang Feng didn't have much cash left; buying another restaurant was still far off.

So, Jiang Feng hoped for a system task that would allow him to acquire a restaurant.

Still too poor, Jiang Feng sighed deeply.

The higher he climbed, the more he realized how difficult it was to make money.

His 'poverty' wasn't a lack of money for daily necessities like food, clothing, housing, or transport; it was a shortage of working capital for expanding his business.

Even if a restaurant made a profit of one million a month, it would take five months to earn twenty million.

Jiang Feng was quite eager to start a Cantonese Cuisine Restaurant and cook Cantonese cuisine himself.

The variety of Cantonese cuisine was vast. It included Chaoshan cuisine, Hakka cuisine, Guangfu cuisine, and various other local delicious snacks.

In the process of cooking, Jiang Feng could feel the unique culture contained in Cantonese cuisine. For him, it was also a pleasure.

The system launched a new task.

This time the task was still in Guangdong province, but in a different city.

[New series of tasks 1/3: Set up a stall in a designated location in Shenzhen City for seven consecutive days, selling 100 servings of pig's trotter rice each day.]

[Task Reward: Random Restaurant]

[Recipe Acquired: Pig's Trotter Rice Recipe]

[Accept?]

In China, there are four major first-tier cities: Beijing, Shanghai, Guangzhou, and Shenzhen.

Among them, Shenzhen is extremely prosperous and unique, unlike other major cities where people are entrenched in large factories, desperately pursuing certifications.

People in Shenzhen are obsessed with entrepreneurship. Here, one is either on the path of entrepreneurship or on the brink of losing everything. Everyone dreams of becoming a tycoon.

Of course, this path was not easy, and only the talented made it through.

As for Shenzhen's biggest specialty, it was the pig's trotter rice.

Pig's trotter rice in Shenzhen was a standout, extremely popular locally and influential in other places as well.

For Jiang Feng to sell pig's trotter rice in Shenzhen was nothing short of a hell-level challenge. It was like challenging an authority!

However, the city task reward of a restaurant was enticing. Jiang Feng didn't have much cash on hand, nor had he saved enough money yet. If he could directly obtain a restaurant, it couldn't be better.

Even the most popular restaurants had a profit ceiling. Beyond a certain point, it was difficult to increase that, so Jiang Feng had to look for other ways to earn a restaurant. He chose to accept the task.

He felt confident that, with his skills, selling 100 servings of pig's trotter rice a day wouldn't be a problem.

The designated location for this task was a small shop.

The shop owner used to sell pig's trotter rice, but for some mysterious reason, needed to rent out the shop for a while. Jiang Feng naturally rented it.

Such occurrences were common, and Jiang Feng had already seen it all and even gotten used to it.

"Go to Shenzhen to sell pig's trotter rice?"

Sun Zhuangfei got somewhat excited when he heard what Jiang Feng said.

The guy liked to wander around aimlessly, and following Jiang Feng, he got to visit many places, which naturally made him happy.

"Yes, that's where the pig's trotter rice is the most popular and authentic."

"We'll go there and set up shop," Jiang Feng responded.

"Alright, I'll pack up and secure the utensils on the food truck," Sun Zhuangfei immediately planned to take action.

"No need, this time we've rented a small store, and it has all the utensils we need."

"We just need to clean up the shop," Jiang Feng added.

"Okay, Boss," Sun Zhuangfei replied.

Everything settled, Jiang Feng got in the car and enthusiastically embarked on a new journey.

Lately, within Jiang Feng's fan and information groups, the fans were somewhat helpless.

"Has Boss Jiang not shown up yet?"

"Yeah, and the last time I saw him? That *was* the last time. No news since."

"Wasn't he in Foshan selling osmanthus cakes a few days ago? It's said those cakes can prolong life and attract bees and butterflies, with many people rushing to buy them."

"I wanted to have someone buy a few pieces for me."

"Where has he gone this week? Is he really randomly appearing around the country now?"

They shared information with each other.

But they couldn't find him, not at all.

Jiang Feng's whereabouts were simply too elusive.

At the same time, they were even more eager to find him because what he made was really delicious.

That delicious taste could only be experienced at his stall.

"Forget it, I might as well go to Jiangyue Terrace. It's tasty there too, and it's like eating the delicacies made by Boss Jiang," someone in the group sent a message.

"You have a Jiangyue Terrace in your city? Lucky you, I wish Boss Jiang would open a Jiangyue Terrace in my city."

"Me too, looking forward to a chain."

"I'm really craving Boss Jiang's cooking. How about we put up a missing person notice to find him?"

"Don't do that, it's illegal."

The users in the group chat continued discussing.

The ones most concerned about Jiang Feng's whereabouts were probably the marketing accounts that frequently edited his videos.

They noticed that anytime they posted videos about where Jiang Feng was setting up his stall and what he was selling, the views and completion rates were extremely high.

This meant people loved watching this stuff.

Since marketing accounts were all about traffic, they were desperate to learn Jiang Feng's exact location.

Unfortunately, Jiang Feng was elusive, and even though people searched for him in Guangzhou, they couldn't find him.

「At this moment, Jiang Feng had already arrived at the small shop designated by the system.」

The little shop was on a food street.

Upon seeing this street for the first time, Jiang Feng was stupefied.

There were five shops on the street, all selling pig's trotter rice.

Old Zhang's Pig Trotter Rice, Delicious Pig Trotter Rice, Authentic Pig Trotter Rice, Unique Taste Pig Trotter Rice...

Each signboard was larger than the last.

Good lord, a whole street for pig's trotter rice?

Jiang Feng finally understood why the previous owner couldn't keep going.

This was basically like cultivation of poisonous insects; surviving here would be a miracle! The competition was fierce.

There was no lack of customers on the street.

Just next to it were several office buildings, all filled with workers.

Such office buildings did not include meals, so the workers always ate out.

Delicious and convenient pig's trotter rice naturally became their first choice.

"Boss, they're all selling pig's trotter rice."

"The competition for business is too fierce."

Sun Zhuangfei couldn't help but worry.

He wasn't worried for Jiang Feng, but for the other merchants.

With Jiang Feng here, some of the customer flow from the other businesses was bound to be diverted.

Sun Zhuangfei had that much confidence in Jiang Feng.

Jiang Feng, however, hadn't considered these things. He was just wondering if he could complete the task of selling 100 servings on the first day, given how many pig's trotter rice shops there were.

After all, there were just too many of them.

Next to them was a supermarket, where Jiang Feng and Sun Zhuangfei went in to buy water.

Seeing them as new faces, the owner curiously asked,

"You're from out of town?"

Jiang Feng nodded frankly, "Right, opening a little shop here for a few days to see how it goes."

"Opening a shop? What do you plan to sell?" The supermarket owner, who liked gossip, asked curiously.

"I'm planning to sell pig's trotter rice."

Jiang Feng answered truthfully.

"Pig's trotter rice?"

Upon hearing this, the supermarket owner was a bit astonished, then laughed and said,

"You sure about opening a pig's trotter rice place? Just go outside and look, the whole street is selling that, and it's tough business."

"If it were me, I'd sell something different, like braised chicken with rice. That would definitely do well."

After paying, Jiang Feng picked up the drinks and replied calmly,

"It's not necessarily so. With so many pig's trotter rice shops around, it indicates there's a huge flow of customers who have a taste for it."

"The market is like this for a reason."

"Selling pig's trotter rice might be easier than selling braised chicken with rice."

Seeing that Jiang Feng was confident, the supermarket owner could only say,

"Good luck, then."

At that time, the supermarket owner didn't believe Jiang Feng would make it.

The whole street was full of pig's trotter rice shops, and they all had regular customers.

Because the competition was intense, each owner put a lot of effort into perfecting the taste of their pig's trotter rice.

Jiang Feng coming from another place and trying to set up a pig's trotter rice shop in such an environment—how could he possibly compete?

Unless there was a miracle.

Jiang Feng didn't say anything more and left with Sun Zhuangfei after buying the drinks.

The two arrived at their own shop.

It was a small pig's trotter rice shop, equipped with cooking utensils, pots, and pans. It just needed a simple cleaning to start operating.

The nearby pig's trotter rice shops were all in competition with each other, but at the same time, they had set a rule.

That was to keep the selling price the same for each shop, to avoid intentional underpricing and vicious competition. This would only hurt themselves.

Jiang Feng understood these rules, and he fully complied with them.

"Boss, should we wear masks this time?"

"Feels like we'll be discovered at any moment."

Thinking of something, Sun Zhuangfei asked again.

"Wear it for now. If we get discovered, we'll stop."

"It's all about luck. We should avoid it as much as we can."

"Otherwise, we'll be surrounded by people again."

Jiang Feng said to him.

Jiang Feng's current thoughts were similar to those of an extremely popular barbecue stall owner.

After the stall owner became popular, he couldn't finish making his barbecues anymore. He had no choice but to tell his customers that other stalls tasted better and would even personally take them to other vendors.

Because he really couldn't finish.

The sight of a swarming crowd was truly frightening.

Having experienced this, Jiang Feng would rather have fewer people around.

Once the shop was almost ready, Jiang Feng started to buy ingredients and began preparing the pig's trotter rice.

The owners of the other pig's trotter rice shops were surprised to see this shop opening again.

It was the shop with the worst taste and reputation.

Everyone thought it had closed down for good, and yet it was back in business.

They had no idea what trick was being pulled this time.

Could there possibly be a comeback?


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